Thus proving that we have always been at war with Eurasia, pretty much every company you can think of–including the President Himself (who I guess is technically not a company)–has jumped on the Yay Gay Marriage bandwagon.
For the record, I was pro-gay marriage before it was cool; I’m so hip and indie, my best friend was trans back in middle school.
Now a bunch of companies that never gave a shit about gay people are proclaiming how happy they are about the SCOTUS decision.
Of course, companies just want to make money. But there was a time when companies endeavored not to take political stances, not wishing to alienate potential customers. Suddenly seeing all the companies simultaneously adopt the same logo is, well, creepy. Even if I want to bomb the shit out of Eurasia and am happy to see the troops head out, doesn’t mean I want everyone to suddenly start pretending like we’ve always been at war with Eurasia.
Part of what’s going on is that gay marriage has been recast by the left as “not a political issue.” These companies don’t see themselves as taking a political stance, but a moral stance, or a just plain celebratory stance. Of course, it is a political issue.
To be honest, conformity bugs me. When I hear people agreeing with each other, I start trying to figure out why they’re wrong. (It’s probably a bad habit.) I hate being expected to act a certain way just because everyone else is or perform certain emotions just because it’s a holiday or something. (This probably contributes to my dislike of holidays.) Groupthink annoys me; the “tyranny of the status quo” makes me rage against my keyboard.
This level of unanimity in just about anything post V-Day is further evidence of the radical speed of horizontal meme-transmission due to modern mass media like the internet.
It was not so many years ago, you may recall, that states were busy passing anti-gay marriage bills or amendments en mass. Not in the bad old days of the 1950s or 80s, but in 2004-2008.
I remember a friend freaking out about the bans somewhere around 2005. I tried to reassure them that the bans were good news: no one ever put that much effort into trying to ban something that people had no interest in doing. That much effort could only mean the conservatives were terrified of gay marriage triumphing–after all, back in 1950, when gay marriage wasn’t even a thing people were talking about, no one was bothering to try to pass amendments on the subject. “You’ve already won,” I told my friend. They did not believe me, but here’s the win.
Unfortunately, there are dozens–perhaps thousands–of issues I consider higher priority than gay marriage, which directly affects only a small % of the population. I’d rather we stopped Global Warming or cured cancer or helped the homeless, reformed the tax code or balanced the budget or got jobs and wages up for ordinary Americans, streamlined the legal and criminal justice system or even just increased Americans’ understanding of basic science. But most of these are boring things; it’s way more fun to argue about gay marriage or tabloid stars’ sex changes than to try to figure out the best way to run the country.